TITLE	PRINT STRING PROGRAM
.MODEL	SMALL
.STACK	100H
.DATA
MSG	DB	'HELLO!$'
.CODE
MAIN	PROC
; initialize DS
	MOV	AX, @DATA
	MOV	DS, AX		; intialize DS
; display message
	LEA	DX, MSG		; get message
	MOV	AH, 9		; display string function
	INT	21H		; display message
; return to DOS
	MOV	AH, 4CH
	INT	21H		; DOS exit
MAIN	ENDP
	END MAIN